Natures Purest

Natures Purest is a luxury eco-friendly and 100% organic baby brand with a range of gorgeous products including: clothing, nursery set, toys, blankets, accessories and beautiful gift hampers.   Using only the finest 100% natural and purest cotton,  Natures Purest PH friendly, unprocessed fabric breathes as naturally as your baby’s skin.  Their attractive and comfortable changing mat has been featured in Mini Vogue as one of the 10 Best Natural Products for Babies.  Visit Website


Bonpoint is an ultra-chic, ultra-luxurious French children’s clothing brand renown for its couture designs and creative Paris fashion shows. Their clothes are loved by many of Hollywood’s most stylish mummies and they have boutiques across the world, as well as an excellent online e-boutique.  They also have a lovely range of organic skincare products and accessories  which make beautiful gifts.  Visit Website

Amaia Kids

Amaia is a luxury children’s boutique based in Chelsea Green, London. They take their inspiration from traditional children’s styles, blending “subtle colours and bright prints with retro flair and trendy cuts”. Princess Charlotte wore a beautiful Amaia dress with matching bow for her balcony debut at the Queen’s 90th birthday celebration weekend, and Prince George wore sweet bloomer shorts from Amaia for an official portrait in 2014.  Visit Website

Olivier Baby and Kids

Olivier Baby and Kids was set up in 2011 by Emma Davison who worked at Cath Kidston prior to setting up her own company.   They design clothing that has a distinctly traditional and nostalgic feel, but with a fun element. Their hand knitted pieces are individually made to be treasured, Princess Charlotte was photographed wearing one of their beautiful knitted cardigans in her official 1st birthday pictures. Visit Website

Pepa & Co

Pepa & Co is an independent children’s clothing company specialising in brands for babies and children.  They offer a unique online shopping experience and their Spanish collections are hand-picked in both classic and contemporary styles.  The adorable  whale sweater that Prince George was pictured wearing at Sandringham was from Pepa & Co.     Visit Website


Cecile Reinaud set up Séraphine in 2002 with a vision to “revolutionise the maternity wear industry” and she certainly has. Her range includes chic maternity and nursing outfits that will make you feel ultra stylish, as well as beautiful and luxurious maternity occasion wear. Séraphine is often referred to as the Duchess of Cambridge’s favourite maternity brand and is well loved by A-list celebrities across the globe.  Visit Website